A central part of my job ― amid managing a team of 4, looking after our website and liaising with stakeholders ― was the production of our in-store videos and motion graphics.
These were designed as a backdrop to support our visual merchandise and our seasonal promotions or events hosted in our shops.
The following examples are 3 portrait versions, created for small screens in “Mini Habitat” stores ― at the time incorporated in Homebase Garden Centres and now in Sainsbury’s Supermarkets ― and 2 landscape alternatives created for the large screen (16 screen wall) in our Tottenham Court Road Flag Ship store.
Above: 3 examples of portrait videos for our in store vertical TVs. From left to right: House of Holland for Habitat collection, in store Biscuiteers' Workshop and Sales.
Above: Landscape version for our sales activity in our Tottenham Court Road store.
Above: Landscape version to promote Grace and Thorne's "How not to kill your plants", a workshop hosted in our Tottenham Court Road store.